Lehrveranstaltungen

  • Advanced Marketing Research
  • Bachelor-Abschlussseminar
  • Consumer Behavior
  • Current Trends in Marketing Research
  • Marketing
  • Marketing Methods & Analysis
  • Marketing Performance Management
  • Master-Thesis mit Kolloquium
  • Master Thesis with Research Seminar
  • Scientific Project: Practical Implications of Marketing Theory
  • Workshops on research methods, particularly PLS-SEM, both on site and online

Letzte Änderung: 13.11.2019 - Ansprechpartner: Webmaster